{"id":4226,"date":"2025-11-14T08:57:57","date_gmt":"2025-11-14T13:57:57","guid":{"rendered":"https:\/\/www.lageekdeservice.com\/?p=4226"},"modified":"2025-11-14T08:57:59","modified_gmt":"2025-11-14T13:57:59","slug":"jai-teste-pomelli","status":"publish","type":"post","link":"https:\/\/www.lageekdeservice.com\/en\/jai-teste-pomelli\/","title":{"rendered":"J\u2019ai test\u00e9 : Pomelli"},"content":{"rendered":"\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-uagb-image uagb-block-0f2f5378 wp-block-uagb-image--layout-default wp-block-uagb-image--effect-static wp-block-uagb-image--align-none aligncenter\"><figure class=\"wp-block-uagb-image__figure\"><img decoding=\"async\" srcset=\"https:\/\/www.lageekdeservice.com\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.49.21-1024x557.png ,https:\/\/www.lageekdeservice.com\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.49.21-scaled.png 780w, https:\/\/www.lageekdeservice.com\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.49.21-scaled.png 360w\" sizes=\"auto, (max-width: 480px) 150px\" src=\"https:\/\/www.lageekdeservice.com\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.49.21-1024x557.png\" alt=\"\" class=\"uag-image-4227\" width=\"1024\" height=\"1024\" title=\"Capture d\u2019e\u0301cran, le 2025-11-14 a\u0300 08.49.21\" loading=\"lazy\" role=\"img\"\/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong><strong>J\u2019ai test\u00e9 : Pomelli<\/strong><\/strong><\/h2>\n\n\n<div class=\"wp-block-post-date\"><time datetime=\"2025-11-14T08:57:57-05:00\">14 novembre 2025<\/time><\/div>\n\n\n<div class=\"wp-block-uagb-separator uagb-block-62a5376f\"><div class=\"uagb-separator-spacing-wrapper\"><div class=\"wp-block-uagb-separator__inner\" style=\"--my-background-image:\"><\/div><\/div><\/div>\n\n\n<div style=\"padding-top:0;padding-bottom:0;padding-left:var(--wp--preset--spacing--20);padding-right:var(--wp--preset--spacing--20);margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--20);margin-left:var(--wp--preset--spacing--20);margin-right:var(--wp--preset--spacing--20)\" class=\"wp-block-post-author has-background has-ast-global-color-4-background-color has-medium-font-size\"><div class=\"wp-block-post-author__avatar\"><img alt='' src='https:\/\/secure.gravatar.com\/avatar\/0edc7e7d33ee385ff71eb03898368a3783aa6b2ea71e675302de1deb9fc344b5?s=96&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/0edc7e7d33ee385ff71eb03898368a3783aa6b2ea71e675302de1deb9fc344b5?s=192&#038;d=mm&#038;r=g 2x' class='avatar avatar-96 photo' height='96' width='96' \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__name\"><a href=\"https:\/\/www.lageekdeservice.com\/en\/author\/alexandracoutlee\/\" target=\"_self\">Alexandra Coutl\u00e9e<\/a><\/p><p class=\"wp-block-post-author__bio\">Passionn\u00e9e de transformation num\u00e9rique, Alexandra accompagne les organisations et les individus vers l\u2019autonomie num\u00e9rique gr\u00e2ce \u00e0 des services personnalis\u00e9s de consultation, de formation et de coaching.<\/p><\/div><\/div>\n\n\n<div class=\"wp-block-uagb-separator uagb-block-ab2efc6a\"><div class=\"uagb-separator-spacing-wrapper\"><div class=\"wp-block-uagb-separator__inner\" style=\"--my-background-image:\"><\/div><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/labs.google.com\/pomelli\/about\/\">Pomelli<\/a><\/strong>, une exp\u00e9rimentation issue de Google Labs, permet de g\u00e9n\u00e9rer automatiquement des id\u00e9es de campagnes marketing en s\u2019appuyant sur l\u2019analyse de votre site web. Une belle occasion de r\u00e9fl\u00e9chir \u00e0 l\u2019image que vous projetez en ligne et de tester des visuels rapidement, m\u00eame si l\u2019outil est encore en version exp\u00e9rimentale.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Ce que fait Pomelli<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00e8s l\u2019ouverture de l\u2019outil, on vous demande l\u2019adresse de votre site. Pomelli l\u2019analyse pendant quelques minutes pour en extraire plusieurs \u00e9l\u00e9ments\u202f:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>vos couleurs et vos polices principales\u202f;<\/li>\n\n\n\n<li>les valeurs et le ton qui ressortent de vos contenus\u202f;<\/li>\n\n\n\n<li>l\u2019esth\u00e9tique g\u00e9n\u00e9rale de votre site et ce qu\u2019elle communique.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"959\" height=\"1024\" src=\"https:\/\/www.lageekdeservice.com\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.29.31-959x1024.png\" alt=\"\" class=\"wp-image-4228\" style=\"width:369px;height:auto\" srcset=\"https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.29.31-959x1024.png 959w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.29.31-281x300.png 281w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.29.31-768x820.png 768w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.29.31.png 1410w\" sizes=\"auto, (max-width: 959px) 100vw, 959px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019interface est en anglais, mais il est possible de formuler des requ\u00eates en fran\u00e7ais pour la g\u00e9n\u00e9ration de campagnes. M\u00eame si les r\u00e9sultats initiaux m\u00e9langent souvent le fran\u00e7ais et l\u2019anglais, tous les \u00e9l\u00e9ments sont modifiables et donc utilisables en fran\u00e7ais par la suite.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"668\" src=\"https:\/\/www.lageekdeservice.com\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.32.04-1024x668.png\" alt=\"\" class=\"wp-image-4230\" style=\"width:668px;height:auto\" srcset=\"https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.32.04-1024x668.png 1024w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.32.04-300x196.png 300w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.32.04-768x501.png 768w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.32.04-1536x1003.png 1536w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.32.04-2048x1337.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">G\u00e9n\u00e9rer des campagnes automatiquement<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">La section \u00ab\u202fCampaign\u202f\u00bb permet de cr\u00e9er des id\u00e9es de publications \u00e0 partir de vos objectifs (ex. : promouvoir vos services, annoncer une nouveaut\u00e9, etc.). Vous pouvez pr\u00e9ciser vos besoins en fran\u00e7ais, et l\u2019outil vous proposera\u202f:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>des titres accrocheurs (souvent en fran\u00e7ais si notre requ\u00eate intiale \u00e9tat en fran\u00e7ais, mais attention aux fautes de majuscules \ud83d\ude09),<\/li>\n\n\n\n<li>des textes explicatifs (parfois encore en anglais sous des titres en fran\u00e7ais),<\/li>\n\n\n\n<li>des visuels g\u00e9n\u00e9r\u00e9s automatiquement, en format vertical uniquement pour le moment (ex. : pour Instagram Stories).<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"560\" src=\"https:\/\/www.lageekdeservice.com\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.34.13-1024x560.png\" alt=\"\" class=\"wp-image-4231\" style=\"width:592px;height:auto\" srcset=\"https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.34.13-1024x560.png 1024w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.34.13-300x164.png 300w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.34.13-768x420.png 768w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.34.13-1536x840.png 1536w, https:\/\/www.lageekdeservice.com\/en\/wp-content\/uploads\/2025\/11\/Capture-decran-le-2025-11-14-a-08.34.13-2048x1120.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Chaque \u00e9l\u00e9ment de la cr\u00e9ation peut \u00eatre ajust\u00e9. Vous pouvez modifier les textes, les couleurs ou encore les images pour correspondre \u00e0 votre ton et \u00e0 votre audience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Une bonne base pour r\u00e9fl\u00e9chir<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00eame si les visuels sont encore limit\u00e9s en format, <strong>Pomelli s&rsquo;av\u00e8re un bon point de d\u00e9part<\/strong> pour repenser son marketing visuel. L\u2019analyse du site pousse \u00e0 r\u00e9fl\u00e9chir \u00e0 son image de marque et \u00e0 la coh\u00e9rence des \u00e9l\u00e9ments utilis\u00e9s en ligne. L\u2019outil reste simple, accessible et pertinent pour g\u00e9n\u00e9rer de premi\u00e8res id\u00e9es \u00e0 personnaliser.<\/p>\n\n\n\n<div class=\"wp-block-uagb-separator uagb-block-1e209afa\"><div class=\"uagb-separator-spacing-wrapper\"><div class=\"wp-block-uagb-separator__inner\" style=\"--my-background-image:\"><\/div><\/div><\/div>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center\">Partagez cet article pour en faire b\u00e9n\u00e9ficier votre r\u00e9seau si vous l&rsquo;avez appr\u00e9ci\u00e9 !<\/h5>\n\n\n\n<div class=\"wp-block-uagb-social-share uagb-social-share__outer-wrap uagb-social-share__layout-horizontal uagb-block-bc2f4edc\">\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-456cff97\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/www.facebook.com\/sharer.php?u=\" tabindex=\"0\" role=\"button\" aria-label=\"facebook\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><path d=\"M504 256C504 119 393 8 256 8S8 119 8 256c0 123.8 90.69 226.4 209.3 245V327.7h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.28c-30.8 0-40.41 19.12-40.41 38.73V256h68.78l-11 71.69h-57.78V501C413.3 482.4 504 379.8 504 256z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-fc32ed66\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/twitter.com\/share?url=\" tabindex=\"0\" role=\"button\" aria-label=\"twitter\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M400 32H48C21.5 32 0 53.5 0 80v352c0 26.5 21.5 48 48 48h352c26.5 0 48-21.5 48-48V80c0-26.5-21.5-48-48-48zm-48.9 158.8c.2 2.8 .2 5.7 .2 8.5 0 86.7-66 186.6-186.6 186.6-37.2 0-71.7-10.8-100.7-29.4 5.3 .6 10.4 .8 15.8 .8 30.7 0 58.9-10.4 81.4-28-28.8-.6-53-19.5-61.3-45.5 10.1 1.5 19.2 1.5 29.6-1.2-30-6.1-52.5-32.5-52.5-64.4v-.8c8.7 4.9 18.9 7.9 29.6 8.3a65.45 65.45 0 0 1 -29.2-54.6c0-12.2 3.2-23.4 8.9-33.1 32.3 39.8 80.8 65.8 135.2 68.6-9.3-44.5 24-80.6 64-80.6 18.9 0 35.9 7.9 47.9 20.7 14.8-2.8 29-8.3 41.6-15.8-4.9 15.2-15.2 28-28.8 36.1 13.2-1.4 26-5.1 37.8-10.2-8.9 13.1-20.1 24.7-32.9 34z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-749d7f33\"><span class=\"uagb-ss__link\" data-href=\"https:\/\/www.linkedin.com\/shareArticle?url=\" tabindex=\"0\" role=\"button\" aria-label=\"linkedin\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n\n\n\n<div class=\"wp-block-uagb-social-share-child uagb-ss-repeater uagb-ss__wrapper uagb-block-6accd601\"><span class=\"uagb-ss__link\" data-href=\"mailto:?body=\" tabindex=\"0\" role=\"button\" aria-label=\"email\"><span class=\"uagb-ss__source-wrap\"><span class=\"uagb-ss__source-icon\"><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><path d=\"M464 64C490.5 64 512 85.49 512 112C512 127.1 504.9 141.3 492.8 150.4L275.2 313.6C263.8 322.1 248.2 322.1 236.8 313.6L19.2 150.4C7.113 141.3 0 127.1 0 112C0 85.49 21.49 64 48 64H464zM217.6 339.2C240.4 356.3 271.6 356.3 294.4 339.2L512 176V384C512 419.3 483.3 448 448 448H64C28.65 448 0 419.3 0 384V176L217.6 339.2z\"><\/path><\/svg><\/span><\/span><\/span><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><br><\/p>\n\n\n\n<div class=\"wp-block-uagb-separator uagb-block-4e91dcbb\"><div class=\"uagb-separator-spacing-wrapper\"><div class=\"wp-block-uagb-separator__inner\" style=\"--my-background-image:\"><\/div><\/div><\/div>\n\n\n\n<div data-aos= \"zoom-in\" data-aos-duration=\"400\" data-aos-delay=\"0\" data-aos-easing=\"ease\" data-aos-once=\"true\" class=\"wp-block-uagb-call-to-action uagb-block-862a1ab3 wp-block-button\"><div class=\"uagb-cta__wrap\"><h3 class=\"uagb-cta__title\"><strong>Vous cherchez des solutions pour optimiser votre utilisation du num\u00e9rique ?<\/strong><\/h3><p class=\"uagb-cta__desc\">D\u00e9couvrez mes services de consultation, de coaching et de formation pour vous aider \u00e0 mieux comprendre et ma\u00eetriser cet aspect du num\u00e9rique.<\/p><\/div><div class=\"uagb-cta__buttons\"><a href=\"\/mecontacter\/\" class=\"uagb-cta__button-link-wrapper wp-block-button__link\" target=\"_blank\" rel=\"noopener noreferrer\">En savoir plus<\/a><\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>J\u2019ai test\u00e9 : Pomelli Pomelli, une exp\u00e9rimentation issue de Google Labs, permet de g\u00e9n\u00e9rer automatiquement des id\u00e9es de campagnes marketing [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":4227,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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